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Greer's OC: Rootsy Beauty

Greer's OC: Rootsy Beauty

Greer's OC Daily-Dose 10.09.2012
Interview with Laura of ROOTS The Beauty Underground for Greer's OC Daily-Dose

Luckily for Laguna Beach, one woman did crazy research to hunt down the best in non-toxic cosmetics & brought them into one new shop, Roots The Beauty Underground. Owner Laura Linsenmeyer says many big-name beauty products have “mind blowing toxicity,” yet there’s a whole other world of lesser-known products that are non-toxic & high performance. “They’re just not plastered in magazines,” says Linsenmeyer. “I find privately owned companies making non-toxic beauty lines. Ninety percent of them I personally know. They have integrity & passion.”

Roots is a fantastic old-fashioned beauty supply store that just happens to stock the best in non-toxic products for men, women & children. Choose from hair, body, makeup, nail, skin, fragrance & there’s even an Organic Color Systems certified salon inside the store. Linsenmeyer proudly offers something for everyone’s budget, from high-end to affordable. & her shop carries hard-to-find products like Gwyneth Paltrow’s favorite body shimmer, Prtty Peaushun; organic Chocolate Sun sunless tanner; & Suntegrity, a 5 in 1 face cream that’s a moisturizer, sunscreen, foundation, primer & treatment. She also sells chic nail polish like Priti NYC, Sheswai Lacquer, Vapour Organic & water based Acquarella that don’t include the three “evil” ingredients: formaldehyde, DBP, & toluene. Open 10 a.m. to 6 p.m. Monday through Saturday Sunday 12p.m. to 5p.m.

As a special for Greer’s OC readers, mention us & receive a gift with purchase. Roots The Beauty Underground is at 384 Forest Ave. #9 (not visible from the street) in Laguna Beach. 949.424.4266.

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