Jenny Patinkin is a highly sought-after beauty expert, entrepreneur, makeup artist and author known for her age-friendly and earth-friendly approach to beauty.

Jenny’s namesake line of eco-luxe beauty tools has been praised by celebrity makeup artists, beauty influencers, online and print beauty authorities such as @kateydenno, @katiejanehughes, @fionastiles, @suzygerstein, @troysurratt, Allure, Elle, InStyle, New Beauty, The New York Times, PopSugar and Well+Good and is sold on-line and across the country at Bluemercury, Cos Bar, Credo, Neiman Marcus, Saks Fifth Avenue, Shen Beauty and many other stores and boutiques.

Jenny appears regularly on network TV and prominent digital media channels educating people about beauty and makeup.  Nationally recognized for her broad industry knowledge and expertise, she has been featured on Good Morning America, The Today Show, The Rachael Ray Show, ExtraTV and HSN and has contributed her expert tips to Goop.com, Glamour, Harper’s Bazaar, Health, Marie Claire, Martha Stewart Living, People Style Watch, Real Simple and Self, and many others. Jenny is frequently retained by corporations, clubs and other organizations to speak and lead seminars.

She is the author of the best selling book, Lazy Perfection, The Art of Looking Great Without Really Trying (Running Press/Hachette), and as Chicago’s premier makeup artist and private instructor, Jenny’s devoted clientele includes celebrities, high profile and everyday women who count on her for honest opinions, product expertise, and her in-depth technical know-how.

Jenny trained as a professional makeup artist in Chicago, IL and in London, England. She currently lives in Chicago with her husband and has three college-age daughters (none of whom wear a lot of makeup).