Over 99% of the toothbrushes that are utilized in the world are made of non-biodegradable plastic. Plastic that is not recycled and ends up in landfills and in the oceans. This plastic never breaks down. The production itself of plastic drains our non-renewal oil supplies prompting the development of oil wells, which harms our ecosystem and ruins natural habitats. Fresc advocates for creating a safer and healthier environment, by offering an alternative to plastic. It is our mission to provide eco-friendly products that are 100% sustainable and cost-effective. It is our ultimate goal to provide a solution to help make a significant stride in decreasing the environmental footprint of the billions of consumers daily. At Fresc, we provide oral care products that are 100% natural, organic and biodegradable. Our bamboo toothbrushes are stronger and harder than wood, more sustainable than plastic and are overall longer lasting products. We BELIEVE even the smallest of changes can create a BIG impact on our health and our planet.